Graeme McCree
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Sanlam 100 Year Exhibition

Sanlam 100 Year Exhibition

In June 2018, Sanlam, a leading financial services company in South Africa, turned 100 years old. To commemorate this milestone, we told the story of their transformation over the last century. We used an interactive timeline installation to highlight the company's changes, challenges, and achievements over the previous century. Artefacts, photographs and filmed interviews were carefully curated to showcase Sanlam's 100-year journey. This permanent exhibition became a dynamic space, opening the door to the company's plan for the future and demonstrating their centenary positioning of building financial futures and lasting legacies "for generations to come".

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Agency: King James Group
Chief Creative Officer: Alistair King
Executive Creative Director: Danny Pinch
Creative Director: Graeme McCree
Art Directors: Graeme McCree and Francois Linde
Copywriters: Catherine Bartlett and Stephne De Villiers
Designers: Francois Linde
Stylist: Rotem Shachar
Production: Wesley Coller and Sallyanne Lewendon